Patriots coach Bill Belichick, 73, and his girlfriend Jordon Hudson, 24, are not shy about making waves — whether that’s by posting mermaid-and-fisherman photos that show she’s a real “catch,” or causing a stir when Hudson recently shut down a question about how they met during Belichick’s CBS Sunday Morning interview promoting his book The Art of Winning: Lessons from a Life in Football,
The couple, who (for the record) met on a plane where they discussed philosophy, met in 2021 and have been public with their relationship since 2024 after dating for more than a year. Since then, Hudson has proudly proclaimed her love for the NFL legend, who now coaches at the University of North Carolina, celebrating their “meetiversary,” wearing his famous sweatshirts and serving as his “idea mill and muse,” according to the acknowledgements in his book.
And Belichick, known for being extremely press-shy and taciturn, has returned the favor by showing his affection for her on social media and beyond. “Bill doesn’t care about all the talk surrounding his and Jordon’s relationship,” the source tells PEOPLE. “He’s never been happier than he is with Jordon.”
See the photographic evidence below.
Plenty of Fish in the Sea
Jordon Hudson/Instagram
But not for these two, who only have eyes for each other!
No Sweat
Mike Coppola/Getty
For a Fanatics Super Bowl event, Hudson upcycled one of Belchick’s old Patriots sweatshirts into a mini. “Who wore it better?” she wrote.
Sun Shine
Jordon Hudson/Instagram
“She brings a positive energy, and people haven’t seen him this relaxed and laidback in a while,” a source told PEOPLE.
Holiday Hug
Jordon Hudson/Instagram
The couple, who share a place on Nantucket, took part in the island’s annual Christmas stroll (where Belichick proved you never outgrow giving bunny ears).
Black Tie Night Out
Slaven Vlasic/Getty
For her to get Belichick into a tux (at the American Museum of Natural History gala in November 2024), it must be love!
Inside Shot
Jordon Hudson/Instagram
Hudson captioned this selfie from the gala “Birds of a feather.”
Love on the Road
Jordon Hudson/Instagram
“We do not need to justify ‘why’ we love a particular person,” she wrote in the caption of one of her Instagram photos with Belichick.
Stand By Your Man
CBS
Hudson interrupted Belichick’s CBS interview when interviewer Tony Dokoupil asked how the two met, and, CBS said, interjected several other times throughout. Belichick defended his girlfriend in a statement, saying he only wanted to talk about the book, so upon the personal line of questioning, “Jordon, with whom I share both a personal and professional relationship, stepped in to reiterate that point to help refocus the discussion.”
Fly Girl
Jordon Hudson/Instagram
“He’s totally hypnotized by her and completely under her spell,” the source adds.
Leg Up
Jordon Hudson/Instagram
She’s still got all her cheerleading moves!
Rocking the Merch
We’ll let her caption say it best:
“Yes, that is an up-cycled leather jacket with time-contextual, historically accurate patches corresponding to BB’s lifelong football career; which are placed chronologically, and include all of his 12 Super Bowl appearances (which are more than 20% of all Super Bowls, EVER). And yes, I designed and created this piece with my own bare hands. And yes, it is ironic that I went from never having watched a professional American football game, ever, to meticulously creating an honor piece for this guy. Funny how much things change in time, don’t ya think?”
Her nails were also a meticulously-designed tribute to her boyfriend’s football accomplishments.
Write On Time
Jordon Hudson/Instagram
The couple met on a flight to Palm Beach, Belichick has said, and Hudson has the receipts: An inscribed book with his championships listed and his gratitude to her for the philosophical discussion.